Rebrand & Website Redesign: Next Pulse Marketing

Role

Graphic Designer

Industry

Marketing

Duration

1 Month

Brand Refresh · Web Design · Development

I worked with Next Pulse Marketing to redesign their branding and website as the agency pivoted toward a modern, AI-driven approach. The goal was to create a clean, futuristic identity that reflects their focus on automation and innovation while keeping the site practical and scalable for long-term use.

Brand Identity Refresh

I simplified the logo into a clean icon and text combination, supported by a flexible brand system. I provided three logo variations:

  • Icon-only version for social media

  • White text version for dark backgrounds

  • Black text version for light backgrounds

The primary color scheme features Purple (#6528F7), White, and Black, chosen for their balance of professionalism and futuristic energy. For typography, I paired Outfit Sans-Serif (body) with Inherit (headings) to achieve a modern and legible look.

Web Design & Development

To give the client more control and reduce costs, I recommended moving from a template-based setup to Hostinger + WordPress + Elementor. This approach made the site easier to maintain while allowing for more custom design.

I structured the site with four main sections: Home, Solutions, About and Contact. Each section was designed for clarity, engagement, and user flow, with consistent call-to-action footers to guide visitors toward conversions.

Key features included:

  • Video backgrounds (royalty-free, linked from YouTube) to create a futuristic, tech-inspired feel

  • Fully written content tailored from client requirements, emphasizing clarity and accessibility

  • Curated imagery sourced from Pexels and other free-use platforms

  • Plugin setup for performance, SEO, analytics, security, and forms, including MonsterInsights, Rank Math SEO, Smush, Wordfence, WPForms Lite, and more

The result is a modern, future-focused brand identity and website that highlights the agency’s expertise in AI and automation, while giving them a strong foundation for growth.

Website Link: https://nextpulsemarketing.ca/

Website Highlights

Call-to-Action With Video Background
Core Solutions Section With Icons
About Section
Contact Form


Brand Refresh · Web Design · Development

I worked with Next Pulse Marketing to redesign their branding and website as the agency pivoted toward a modern, AI-driven approach. The goal was to create a clean, futuristic identity that reflects their focus on automation and innovation while keeping the site practical and scalable for long-term use.

Brand Identity Refresh

I simplified the logo into a clean icon and text combination, supported by a flexible brand system. I provided three logo variations:

  • Icon-only version for social media

  • White text version for dark backgrounds

  • Black text version for light backgrounds

The primary color scheme features Purple (#6528F7), White, and Black, chosen for their balance of professionalism and futuristic energy. For typography, I paired Outfit Sans-Serif (body) with Inherit (headings) to achieve a modern and legible look.

Web Design & Development

To give the client more control and reduce costs, I recommended moving from a template-based setup to Hostinger + WordPress + Elementor. This approach made the site easier to maintain while allowing for more custom design.

I structured the site with four main sections: Home, Solutions, About and Contact. Each section was designed for clarity, engagement, and user flow, with consistent call-to-action footers to guide visitors toward conversions.

Key features included:

  • Video backgrounds (royalty-free, linked from YouTube) to create a futuristic, tech-inspired feel

  • Fully written content tailored from client requirements, emphasizing clarity and accessibility

  • Curated imagery sourced from Pexels and other free-use platforms

  • Plugin setup for performance, SEO, analytics, security, and forms, including MonsterInsights, Rank Math SEO, Smush, Wordfence, WPForms Lite, and more

The result is a modern, future-focused brand identity and website that highlights the agency’s expertise in AI and automation, while giving them a strong foundation for growth.

Website Link: https://nextpulsemarketing.ca/

Website Highlights

Call-to-Action With Video Background
Core Solutions Section With Icons
About Section
Contact Form


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